Using Sell-Side Analysis to Predict the Future for Equity Markets

In this article I will try to study the ability of using sell-side analysts’ collective recommendations to forecast the future direction of the broader equity market. In an attempt to get an indication of the bullishness/bearishness among sell side analysts, I have compared the total “BUY” recommendations as a percentage of the total recommendations for each stock. Then I have taken the aggregate of this percentage for the overall market. Quite interestingly, most of the time analysts got it wrong. In fact, as I will show later in the article, this bullishness among the analysts can be used as a contrarian indicator to forecast the market direction.

In this analysis, I am using the S&P 500 and FTSE 100 indexes as these two indexes are two of the most covered markets. These indexes are relatively well diversified; hence the performance in one dominating sector will not distort the true picture.

Post the 2003 recession, overall analysts’ recommendations have become less bullish

Looking at the table and the chart given below, it becomes clear that since 2000, the analyst have become relatively less bullish with their calls. Interestingly, the GFC era doesn’t seems to have had a major impact on the analyst view. On average, U.S. analysts were more bullish than U.K. analysts, but the gap is closing.

Chart 1: Analyst becoming less bullish (Click to enlarge)

Analysts were good at following the trend. By overlaying the index performance and analysts' bullishness in a chart, we can get an idea of analysts' performance with the market movements. In both these markets, analysts were good at following a trend. Post-2003, up until the GFC [global financial crisis], the equity markets followed a trend. In both the U.S. and the U.K., analysts managed to track market trends with their recommendations.

Post-GFC, U.S. analysts were lagging with their recommendations in terms of following the market, but U.K. analysts were quick to start following the market.

Chart 2: Post-GFC, U.S. analysts were lagging in terms of their bullishness (Click to enlarge)

How good were the analysts in predicting future performances?

Analysts are supposed to advise their clients about the future direction of the market, not to track the market direction with their bullishness. To test the effectiveness in predicting the future direction, I have plotted the succeeding 12 month performance since the day of the recommendation.

Predicting Future Market Returns - News


Using Sell-Side Analysis to Predict the Future for Equity Markets

Post-GFC, US analysts were lagging with their recommendations in terms of following the market, but UK analysts were quick to start following the market. How good were the analysts in predicting future performances? Analysts are supposed to advise



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